Activity Based Management Philosophy

Originally a food service distributor, Wing Sang Cheong has now developed to become a strategic food services distributor consultant providing integrated services.

The Activity Based Management* allows the efficient and transparent management of costs and expenses. Helping to ensure customers and strategic partners enjoy the best results and services.

By fully understanding efficient product management logistic support and marketing strategy/intelligence, WSC is able to effectively manage the entire product production management process. Besides this, Wing Sang Cheong provides a fully integrated service to all their strategic partners/principals, working closely with them to develop the market.

Wing Sang Cheong fully understands consumer market information, helping to assist strategic partners/principals to implement programs for specific target market segments. For example, adopting market trends to provide a relevant product to end-users.

Four division of Wing Sang Cheong's integrated service:
- Market intelligence & brand building establishment
- Channel development
- Global Product Sourcing
- Logistics management

*Activity Based Management
Activity Based Management is a management philosophy allowing us to focus on understanding activities, processes, and true costs that drive the middle line. A reduction in spending on resources required in performing specific activities or increasing the output of resources are accomplishments made attainable through Activity Based Management.